The basis of Shiroi Floret’s creative source is from the fine art of Ikebana. Its practices are adopted from Zen Buddhism, which adds a spiritual dimension to our lives.

The Shiroi, in Japanese means ‘white’, and also means to us the concepts of purity, innocence, immediacy. These concepts are guides which allow us to produce unique quality handcrafted works which tend not to be repeated.

Shiroi Floret’s business and service concept includes the value of culture and fine arts, which are physically represented by cultural artifacts retailed. These are intended to be combined with floral arrangements and services we provide. Bridal bouquets, table arrangement, wedding decorations and etc

We model our target clients and customer and establishments as ones who value fine and unique things in life, they are discerning, and appreciate what represents quality and good taste. They tend to be well traveled, and had been exposed to various cultures and arts.

Shiroi Floret
80, Marine Parade Road
#B1-83M Parkway Parade
Singapore 449269

Tel: +65 6538 8108
Fax: +65 6538 8128